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About NIL

The National Collegiate Athletic Association (NCAA)’s new name, image, and likeness (NIL) rules allowing student-athletes to personally profit from their name, image, and likeness became a reality in Pennsylvania in the summer of 2021 with recent legislation that passed and was signed into law in Harrisburg.

Penn State Resources & Disclosure Info

Through STATEment, Penn State has partnered with the INFLCR app to help facilitate content and help student-athletes elevate their brand, according to the release, and with Spry, which will serve as an educational hub for student-athletes, as well as a reporting headquarters for the required disclosure agreements.



Student-athletes will also have access to local resources, such as Happy Valley LaunchBox and Penn State’s Sokolov-Miller Family Financial and Life Skills Center, as well as the university’s expansive alumni network.

Happy Valley LaunchBox


Penn State University Athletics

Staff Directory


Penn State University Student Affairs

Student Affairs


How to Get Started

Student Talent - Get Started

Businesses - Get Started

Alumni Talent - Get Started

Terms of Use

Student Talent - Terms of Use

Businesses - Terms of Use

Alumni Talent - Terms of Use

Privacy Policy

About HappyValleyTalent.com

HappyValleyTalent.com is a joint effort by the Chamber of Business and Industry of Centre County (CBICC), The Happy Valley Adventure Bureau (HVAB), with support from business organizations throughout Centre County and the area, including Downtown Bellefonte Inc. (DBI); Bellefonte Intervalley Area Chamber of Commerce (BIACC); Moshannon Valley Economic Development Partnership (MVEDP); East Penns Valley Community and Business Association (EPVCBA); Blair County Chamber of Commerce (BCCC); Patton Township Business Association (PTBA); the Downtown State College Improvement District (DID); and Philipsburg Revitalization Corporation (PRC).

HappyValleyTalent.com is not connected or affiliated with or specifically endorsed by Penn State University or any university. It is a community effort to encourage engagement between businesses - both local and out of the area - with students as allowed under NIL.





HappyValleyTalent.com launched in September 2021.

Read the full press release HERE.

Thank you to our community partners.




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